2010 Press Coverage / Media Interest

	February 17, 2010 – In “Less Risk, but Staying in Stocks,” Michael Chamberlain, CFP® of Chamberlain Financial Planning in Santa Cruz, CA discussed using the Collar Fund for his most risk-averse clients, who range in age from their 20s to 70s.
	February 12, 2010 – In “Credit Card Limits for Youth Can Be Opportunity for Parents,” Celia Brugge, MBA of Dogwood Financial Planning in Memphis, TN took the no-credit approach with her two sons, both of whom are in college. “The best approach depends so much on the responsibility level of your kids,” Brugge said.
	February 4, 2010 – In “Fifteen Ways to Slash Spending in Retirement,” Kevin Brosious, MBA, CPA/CPS, CFP® of Wealth Management, Inc. in Allentown, PA challenged readers to“consider a typical managed mutual fund with an expense ratio of 1.4%, and compare it to an exchange-traded fund, or ETF, with an expense ratio of 0.09%. A $500,000 investment would save $6,550 per year in the lower-cost option.”
	January-February 2010 – Anthony Noto, CFA of Noto Financial Planning in Shanghai, China was quoted in “Swimming with Sharks.” The article highlighted some of the dangers involved when investing in unregulated markets.
	January 27, 2010 – “I see the need for a compensation model that is compatible with the growing desire of investors for a la carte services,” wrote Kent Grealish, AIF®, CFP® of Quacera Capital Management LLC in San Bruno, CA. He also described why an hourly rate compensation model is a legitimate alternative to the AUM model. Read “What is the Right Compensation Model?” to learn more.
	January 24, 2010 – Laura Scharr-Bykowskky, MBA, CFP® of Ascend Financial Planning in Columbia, SC discussed how to best avoid scams with charities devoted to Haiti relief efforts in “Advisors warn clients to watch out for Haiti scams.”
	January 21, 2010 – As an old Wall Street saying goes, “nobody rings a bell at the top of the market.” “Nevertheless it sure seems like a lot of people are anxiously awaiting the arrival of Quasimodo, the bell-ringing Hunchback of Notre Dame,” wrote Kent Grealish, AIF®, CFP® of Quacera Capital Management LLC in San Bruno, CA. He goes on to describe why asset allocation helps you deal with an extended market trend in “The Trouble with Trend Following.”
	January 11, 2010 – In “VOICES: Kathleen Campbell, On Curbing Personal Spending Rates,” Kathleen Campbell of Campbell Financial Partners, LLC in Ft. Myers, FL said, “I try to get them (my clients) to think that when they go to buy something now, they need to take a broader view. They need to ask themselves if they’d prefer to buy now or to sock that money away and use it in retirement to travel or go see their grandkids more.”
	January 5, 2010 – In “Not all financial planners made equal: How to choose the right one,” Scott Winkler, CPA/PFS, CFP® of Winkler Financial Planning LLC in Norcross, GA advised, “Everyone’s situation is different in terms of the advice they need… A young couple, for instance, may not necessarily need a full-blown estate plan or complex tax planning.”
	January 2010 – Kent Grealish, AIF®, CFP® of Quacera Capital Management LLC in San Bruno, CA examined “Using Past Performance to Choose Mutual Funds” and “Buying Used Stock.”
	January 2010 – In “How Much Cash You Really Need?,” Cynthia Freedman of Freedman Financial Planning in San Jose, CA provided emergency fund recommendations and guidelines.
	January 2010 – In the article, “4 Ways to Trim Your Spending,” Jean Keener, CRPC®, CFDP® of Keener Financial Planning, LLC in Keller, TX noted that most people can afford to have one area that qualifies as a luxury, such as a nice home.
	January 2010 – In his article, “The Power of an IPS,” Kent Grealish AIF®, CFP® of Quacera Capital Management LLC in San Bruno, CA wrote about the purposes and benefits of Investment Policy Statements.